Spencer Communications provides strategic marketing and public relations services to software and other emerging technology companies. A virtual full-service agency, Spencer Communications combines strategic, hands-on, senior level counsel with a team of proven, successful professionals to deliver high value services.
Since it was founded in 2000, Spencer Communications has represented companies in a number or markets including call center, collaboration, compliance, data integration, ecommerce, ehealth, green commerce, identity recognition, imaging, IP telephony, master data management, mobile, network infrastructure, online advertising, security, virtual worlds, VoIP and wireless infrastructure.
Spencer Communications was founded by Susan Spencer, who has more than 25 years of business experience, 21 in the technology industry. Prior to Spencer Communications, Susan was senior vice president and director of the technology practice for GCI Group where she created strategies and practices for the agency’s technology clients and managed more than $3 million in annual billings.
Susan’s largest client was Sun Microsystems’ software division, at one time the largest account in GCI Group’s global network. Susan worked with Sun in the early days of the Internet, educating opinion leaders on topics such as Internet infrastructure, security, messaging, Solaris and Java operating systems, network management, portal and application development software. In addition, she provided strategy and positioning and directed programs for GCI clients in the ecommerce, networking, knowledge management and broadband markets.
Before joining GCI Group, Susan was a product manager for Microsoft, Adobe Systems and ZSoft and consulted with a number of technology companies on technology and marketing strategy. Susan has an MBA from the Haas School of Business at UC Berkeley, with an emphasis in marketing and strategic planning, and a BA with honors in Political Science from UCLA.